TPB, PM: Vape Stocks to Watch as Regulators Tighten the Noose Privately held Juul Labs Inc. dominates the U.S. e-cigarette market. Other prominent players in the industry include Turning Point Brands, Inc. (NYSE:TPB) and Philips Morris International Inc. (NYSE:PM). Considering the increasing use of electronic cigarettes and other vaping products by youngsters, U.S. regulators are stepping forward to limit the damage these products can have on their health. On Tuesday, Juul Labs agreed to pay $438.5 million as compensation to settle probes against allegations of promoting e-cigarettes among American youth. The company is accused of using advertisements and fruity flavors to lure young people.