SunStar Conference Explores Trends in ETF Mutual Fund Strategies to Grow AUM ALEXANDRIA, Va. , July 6, 2021 |PRNewswire-PRWeb| -- On July 20 and 21, SunStar Strategic, a public relations firm focused on asset management firms, will offer its annual fund conference on how mutual funds and ETFs can attract assets. The event titled "Catch the Wave and Build Your Business" will be virtual, with four concise panel presentations spread over the two days. Topics include the surge in ETF offerings, what the media wants from managers, effective promotion strategies for ETFs and mutual funds, and what advisors need from fund offerers. Participants can attend one or all four. Registration is still open and is complimentary. "I''m very excited about this year''s group of speakers," said Kathryn Morrison , president and CEO of SunStar Strategic. "For example, the experts on the ETF panel each have extensive experience. They''ll address what our fund clients and others want to know: why it makes sense to offer an ETF, how to do it, and how to be successful. We are grateful to Foreside, US Bank Global Fund Services and Cohen Company for sharing their insights on this timely issue." The speaker line-up on Tuesday, July 20 , session one at 2 pm ET , includes Mike Costino , SVP,