As Tech Stocks Drop, Consumer Staple Stocks Tempt. Here are Some Investor Favorites. Popular consumer staple stocks like The Procter Gamble Company (NYSE:PG) and The Coca-Cola Company (NYSE:KO) can be your knights in shining armor amid the growing U.S. economic recession fears and the rising interest rate environment. Rising benchmark interest rates have weighed heavily on growth sectors such as technology. In fact, shares of all the popular members of the tech group, under the recently coined acronym MATANA, have declined so far in 2022. This basket of tech stocks includes big-wigs like Microsoft (NASDAQ:MSFT), Apple (NASDAQ:AAPL), Tesla (NASDAQ:TSLA), Amazon (NASDAQ:AMZN), Nvidia (NASDAQ:NVDA), and Alphabet (NASDAQ:GOOGL) (NASDAQ:GOOG), which have declined 19.8%, 9.8%, 23.9%, 19.9%, 51.8%, and 23.5% so far in 2022.