Ben Axler, the founder of $330 million short-seller Spruce Point Capital, lays out the industries set to fail despite the stock market bounce — and the bet that's not worth the backlash While the stock market has bounced back from its March collapse, Ben Axler, founder of $330 million short-seller Spruce Point Capital, believes there's still a correction to come. He's eyeing the consumer discretionary industry for potential targets. The pandemic has made things like a cosmetic procedure non-essential — one of the reasons Axler is shorting Align, the company that creates invisible braces Invisalign. Axler now has to be wary of struggling companies receiving a government bailout before the stock falls far enough. "Does this business need to exist?" asks Axler. Visit Business Insider's homepage for more stories . A short-seller might have been strained for opportunities during the extended bull market, when stocks climbed upward, often without any hitch. But now, as the worldwide pandemic has shut down global economies but not hurt the stock market to the same extent, short-sellers like Ben Axler, founder of $330 million Spruce Point Capital, have companies to pick from.