The 4 retail stores you probably shop at that use facial-recognition technology
Summary List Placement Retail stores across the country are using facial recognition systems in their stores, leading to pushback by groups who say the technology is an invasion of privacy, Axios reported on Monday. Last week, Fight for the Future launched an advocacy campaign against companies using facial recognition, which is often used for security purposes. The software can scan and store the faces of employees and customers usually with the goal of preventing shoplifting and fraud. "Your face should not be scanned, stored, or sold just because you walk into or work at a store," Fight for the Future wrote. "Retailers across the country that are exploring this invasive technology should know that prioritizing profit over privacy is wrong." Proponents of the technology said facial images are not linked to personal data and that the systems can lead to improved shopping experiences, such as contactless payments. The pandemic increased its adoption by retailers as a way to help manage stores with fewer employees, Axios reported.
The 4 retail stores you probably shop at that use facial-recognition technology
Summary List Placement Retail stores across the country are using facial recognition systems in their stores, leading to pushback by groups who say the technology is an invasion of privacy, Axios reported on Monday. Last week, Fight for the Future launched an advocacy campaign against companies using facial recognition, which is often used for security purposes. The software can scan and store the faces of employees and customers usually with the goal of preventing shoplifting and fraud. "Your face should not be scanned, stored, or sold just because you walk into or work at a store," Fight for the Future wrote. "Retailers across the country that are exploring this invasive technology should know that prioritizing profit over privacy is wrong." Proponents of the technology said facial images are not linked to personal data and that the systems can lead to improved shopping experiences, such as contactless payments. The pandemic increased its adoption by retailers as a way to help manage stores with fewer employees, Axios reported.