Scripps brands connect audiences with the resources to recover through 'The Rebound'
CINCINNATI , April 29, 2020 |PRNewswire| -- Local TV stations and national media brands owned by The E.W. Scripps Company (NASDAQ: SSP ) have launched a new initiative to connect people with the information and resources they need to navigate life during the coronavirus pandemic. "The Rebound" is a companywide service-oriented content initiative that provides audiences with the information, tools and resources they need as the country moves forward. Highlights can be found at scripps.com|rebound . "The coronavirus pandemic has changed our lives in profound ways. Many members of our community have told us they are frustrated and feel helpless at a time of extreme vulnerability, and while federal, state and local help is available, it is not always easy to understand or access," said Sean McLaughlin , Scripps vice president of news, Local Media. "Scripps believes it's our responsibility to help connect people with the information and resources they need as we get through this together, and "The Rebound" is the way our news brands will do so." Across Scripps' local TV stations and national brands, "The Rebound" is producing stories and tools related to the country's road to recovery …
Scripps brands connect audiences with the resources to recover through 'The Rebound'
CINCINNATI , April 29, 2020 |PRNewswire| -- Local TV stations and national media brands owned by The E.W. Scripps Company (NASDAQ: SSP ) have launched a new initiative to connect people with the information and resources they need to navigate life during the coronavirus pandemic. "The Rebound" is a companywide service-oriented content initiative that provides audiences with the information, tools and resources they need as the country moves forward. Highlights can be found at scripps.com|rebound . "The coronavirus pandemic has changed our lives in profound ways. Many members of our community have told us they are frustrated and feel helpless at a time of extreme vulnerability, and while federal, state and local help is available, it is not always easy to understand or access," said Sean McLaughlin , Scripps vice president of news, Local Media. "Scripps believes it's our responsibility to help connect people with the information and resources they need as we get through this together, and "The Rebound" is the way our news brands will do so." Across Scripps' local TV stations and national brands, "The Rebound" is producing stories and tools related to the country's road to recovery …