AC units killing two birds with one stone - beating the heat... and COVID-19 When the marketing gurus at Appliance Traders Limited (ATL) were going over plans for their promotional strategy to combat the summer heat, they stumbled upon a striking discovery -that air conditioners could also be a vital weapon in combatting the spread of COVID-19. "What we are seeing is that the quarantines, lockdowns, and extra time spent indoors have heightened awareness around air quality and viruses, causing many people to pay added attention to ventilation as a way to minimise the spread of the novel coronavirus," says engineer Carl Ennis. "They also have a serious interest in protecting themselves and their families against freak weather such as the Saharan dust storms which regularly engulf the Caribbean region. It''s like killing two birds with one stone as they fight the smoldering heat," he says. That fortunate discovery has become a key plank in ATL''s annual AC summer sale, which they have spiced up with a raft of exceptional prices on their top brands such as Panasonic, LG and Prizm AC systems, the chance to win big prizes, benefit from payment holidays and the like.