Expert: Vodafone rebrand must be more than ''lipstick on a pig''
The executives at Vodafone have stepped into dangerous territory as they rip up the livery of their established brand . University of Auckland associated marketing professor Bodo Lang tells the …
Expert: Vodafone rebrand must be more than ''lipstick on a pig''
The executives at Vodafone have stepped into dangerous territory as they rip up the livery of their established brand . University of Auckland associated marketing professor Bodo Lang tells the …