7 Best Stocks to Buy if You Are All About ESG Investing We may be headed for a global recession and that means the best stocks to buy are cynically geared rather than say focused on ESG investing principles. It’s not hard to see why. For instance, evidence indicates that people drink more alcohol during hard economic times . Therefore, what better way to address this dynamic than acquire shares of alcoholic beverage companies? However, not every market participant shares the same priorities. Increasingly, both millennials and members of Generation Z care strongly about environmental, social and governance (ESG) principles. It’s to the point now where companies ignoring the concerns of ESG investing can face repercussions. Plus, many people believe strongly that making money without regard to ethical standards is inappropriate. Further, it might not be beneficial on the bottom line to always think cynically. According to Harvard Business Review, ESG investing can promote positivity across the board and just as well, be profitable in the process .