Can A Huge Kentucky Derby Upset Bring Viewers, Fans Back To Horse Racing After Year Of Scandal? One of the biggest upset stories in sports happened over the weekend, and it wasn’t from one of the four major North American sports. Here’s a publicly traded company that could stand to benefit. What Happened: Longshot Rich Strike won the 148th Kentucky Derby Saturday with odds of 80-1 to win the race. The horse became the second-biggest longshot to ever win the race, trailing only Donerail (1913), who won with odds of 91-1. The race took place at Churchill Downs Racetrack, which is owned by publicly traded Churchill Downs Incorporated (NASDAQ: CHDN ). Churchill Downs Inc reported that 147,294 fans attended the race. Wagering on the 2022 Kentucky Derby Day program hit an all-time record high of $273.8 million, a total that was up 9% from a previous record of $250.9 million set in 2019. Wagering on the Kentucky Derby race hit $179.0 million (also an all-time record), up 8% from a prior record of $166.5 million in 2019 and was up 15% from last year’s race. Churchill Downs owned TwinSpires unit had $67.4 million in wagering on the Kentucky Derby Day program Saturday, setting a new record.