iPhone outperforms Android to claim majority of US smartphone market
For the first time ever, there are more iPhones in use in the US than any other type of smartphone. Citing data from analytics firm Counterpoint Research, and Reports indicate that the iPhone passed the entire Android ecosystem in June to claim 50 percent of the US market share. In doing so, Apple achieved its highest ever share of the US smartphone market. Apple achieved the milestone on the back of the iPhone’s “active installed base,” a metric that takes into account all people who use an iOS device after purchasing a used device. In the early days of the iPhone, iOS (then known as iPhone OS) didn’t have nearly 50 percent of the market share. At that time, companies like Blackberry, Nokia, and Motorola dominated the smartphone space. By 2010, two years after its debut, Android had overtaken iOS to claim the largest install base. Since then, Google’s mobile operating system has been the dominant force in the global smartphone market, capturing more than 70 percent of the market share as of 2022, according to .
iPhone outperforms Android to claim majority of US smartphone market
For the first time ever, there are more iPhones in use in the US than any other type of smartphone. Citing data from analytics firm Counterpoint Research, and Reports indicate that the iPhone passed the entire Android ecosystem in June to claim 50 percent of the US market share. In doing so, Apple achieved its highest ever share of the US smartphone market. Apple achieved the milestone on the back of the iPhone’s “active installed base,” a metric that takes into account all people who use an iOS device after purchasing a used device. In the early days of the iPhone, iOS (then known as iPhone OS) didn’t have nearly 50 percent of the market share. At that time, companies like Blackberry, Nokia, and Motorola dominated the smartphone space. By 2010, two years after its debut, Android had overtaken iOS to claim the largest install base. Since then, Google’s mobile operating system has been the dominant force in the global smartphone market, capturing more than 70 percent of the market share as of 2022, according to .