UnitedUs

Spectrum.Life exists to engage, empower and transform lives through health and wellbeing 💜 From insurers and their members, to workplaces and their people, to universities and their students, Spectrum.Life provides full spectrum, care for a full spectrum life. Partnering with the innovative healthtech organisation enabled us to bring the brand to life, across the full spectrum of its touchpoints. Full spectrum colour. Full spectrum adaptability… for full spectrum impact. Drawing inspiration from the light spectrum - and leaning into the organisation's evocative name - we placed a versatile ‘spectrum’ device at the brand’s heart, evolving Spectrum.Life's original much-loved icon. Millions of people connecting with full spectrum services. A multitude of colours, frequencies and shapes. Three distinct audiences. One unified and flexible system, for a full spectrum brand. To check out the full project, head to the comments ↓ #healthtech #brand #digitaldesign #webdev

Three wins for each category we entered at Transform magazine Awards Europe 2024 - huge congrats to our team and clients 🎉 🥈 Best external stakeholder relations during a brand development project Cambridge Healthcare Research. Judges noted a clear strategic approach to stakeholder engagement in a complex branding project. 🥈 Best visual identity from the education sector Harlaxton College. Judges viewed this identity as a simple, modern, inclusive brand that positions the heritage institution as a leader in the contemporary educational landscape. 🥉 Best creative strategy (corporate) Harlaxton College Harlaxton Manor. Judges thought the strategic foundation was well-developed and should help Harlaxton expand its audiences and shift understanding about its offering. Jan Rust Luke Taylor Natalie Burns Louise Whitfield MCIM Carl Rylatt Emil Pitts Clare Taylor Stephanie Paizee Tom Longland Ryan Robinson Joseph Lee Jason Best Josh Langley Alexei Tsallis #transformawardseurope #brandawards #designawards

Neurodiversity and the world of work isn’t black and white, there’s nuances of need for each individual, across every organisation. Send it to Alex - the world’s first B Corp employment support service that’s created by, and for, neurodivergent people - empowers individuals to be their full selves without the pressure of masking. We worked with Send it to Alex to shape an accessible brand and website that reflects neurodiverse work journeys - so people can work in full colour. Through a considered approach to UX, digital design and web development we honed our understanding of accessibility: to listen, learn and adapt systems so more people can use them for an intended purpose. Explore the project in full https://lnkd.in/eATMbEF5 #neurodivergence #branddesign #webdev #ux #ui #accessibility

We're UnitedUs: a team made stronger by each individual. Earning the Great Place To Work UK certification is a testament to everyone, past and present, who built our special culture. Thank you! #culture #wellbeing #agencylife #agency

Bringing a new angle to the UK’s fastest-growing sport, CorteSport facilitates the best experiences for padel players 🎾💥 This brand and business are driven by edgy, energetic experiential design, a ballsy tone of voice and a visual identity that plays with perspective. See Corte in session https://lnkd.in/eF5cPgAT CorteSport is a Heavy Industries venture that puts UnitedUs brand learnings into building businesses from the ground up. #padel #cortesport #venture #sport

We’re on the lookout for an experienced and talented midweight strategist who is as pragmatic as they are creative. You’ll be joining a collaborative and inclusive team in a certified Great Place To Work, working closely with our Strategy Director and the studio to define the approach our clients and their teams need to reach their potential. We're after a strategist with 3+ years of proven strategy experience across a variety of sectors, who's:  ✅ A natural problem solver who's always looking for a challenge  ✅ Insatiably curious and leads research to uncover genuine insights  ✅ A storyteller, who can craft and present a compelling strategy that inspires clients  ✅ An inclusive collaborator, who understands that a good idea or opportunity can come from anywhere Send us your CV and why you'd like to work for us, and we'll look forward to hearing more about you and your experience. For the full details, visit: https://lnkd.in/eNd3tvhf #strategyjobs #strategycareer #creativejobs

The experience of interacting with an estate agency can often feel convoluted, but it shouldn’t have to. Brighton-based Number Twenty Four is on a mission to remove the fuss but keep the flair. Bringing the process of classic home ownership beautifully up to date with efficiency and character, their brand identity now clearly sets them apart from corporate agents in the city. Visualising a ‘modern composition with period features’ philosophy, we crafted a brand more reflective of Number Twenty Four’s desire to simplify the process of buying and selling houses, without losing traditional flourishes that make homes special. Taking inspiration from silhouettes of elaborate door number plaques, we brought these tiles into a contemporary configuration to be used as recognisable brand assets, digitally and offline. Open the door to Number Twenty Four and take a tour of the brand https://lnkd.in/epib9dKd #brandagency #branddesign #estateagents 

Mr and Mrs Clarke were the first of the UnitedUs Heavy Industries investment businesses. It's a part of UnitedUs we don't shout about on the day-to-day, but it's a massive part of what makes us unique for our clients. We wholeheartedly believe that the brands we create deliver lasting impact and tangible value for the organisations they serve, and we are willing to put our money where our mouth is and prove it by being investors. Mr and Mrs Clarke were the first. We worked with Paul and Alex to create a business model and brand unique to the world of Estate Agency, a brand focussed on selling the joy of homes, not the sq ft of property, a brand that captured the essence of what home means to so many. Mr and Mrs Clarke was a trendsetter in a myriad of ways, with The Telegraph naming us "The Instagram Agency" with our uniquely styled homes and premium levels of service. Having crafted the brand and business over a 5-year period, the business was acquired by an FTSE250 property firm, with the sale being made public on Sky News - which was a surreal experience but also a moment of pride. Take a look at a small slither of the brand we created in our recent case study of Mr and Mrs Clarke and over the coming months I'll be sharing more insight, learnings and knowledge of what we did right, what we could have done better and what lessons we learned not to do again! I'll be going in depth on some of these points, so if there's something you are keen to know, drop me a DM and I'll make sure it's included in the articles. Thanks to all who were involved with Mr and Mrs Clarke, and if you want to chat about how brand can turbocharge your business drop me a message. #branding #investor #brand #brandpower #businessofbrand

Transforming how bricks-and-mortar ownership is handled, Mr and Mrs Clarke are discerningly different estate agents who connect people to their dream homes by saying no to high street conventions. Redefining a luxury estate agency that goes against the industry grain means developing a business model that does things differently. We built an exceptional online shopfront, defined a truly personalised service, and put the focus on making 'the big move' a comfortable, exciting experience. Breaking visual traditions of the sector, the brand uses crafted illustrations inspired by the work of beloved author and illustrator Shirley Hughes. This is supported by a signature photography style that puts people at the forefront of their property journey, reflecting strategic business ambitions to ‘hero the homeowner’. Since the rebrand, Mr & Mrs Clarke has not only become a magnet for affluent buyers and sellers looking for a more personal service for high-ticket homes but the business has also been acquired by one of the UK’s largest housing Groups. This acquisition provides the Group with a new service offering, recognising new ways in which customers want to interact with the people who help them buy and sell homes. Mr & Mrs Clarke was created by UnitedUs Heavy Industries, our studio's venture arm that builds engaging brands to open doors and drive results. See more of this venture https://lnkd.in/exMEeyNM #brandstory #estateagents #property #acquisition #customercentric #innovation #growth

Facing feedback is a daily part of life as a designer. Learning how to take this criticism is an important skill for designers to develop. It can be a hard pill to swallow when you've poured your heart and soul into a creative project, only to be met with criticism. No matter how many times it’s happened before. But it's what you do with criticism and how you use it to inform progress that matters. As Creative Boom discusses critique in design work, UnitedUs co-founder and creative partner Luke Taylor shares his thoughts. “A big part of being a designer is the ability to harness feedback to benefit future progression." See more opinions on design criticism from across the industry in the article 👀