We're excited to partner with CNN, which is joining Globe Alliance, Globe Media Group’s premium digital network of the world’s best news, business, and lifestyle sites! Globe Media Group will serve as the exclusive representative for CNN, working with Canadian advertisers to utilize CNN’s digital and extensive video inventory in Canada. Together, with Globe Alliance, we rank #1 in News and Information among English-language sites in Canada, with 20.5M unique visitors. Marketers gain access to CNN's audience of educated and influential Canadians across various business sectors. CNN’s Canadian audience is highly engaged and spends significant time on its digital sites and video content including across key verticals such as CNN Business, CNN Style, CNN Travel, and CNN Health. CNN’s addition strengthens our mission to connect advertisers to influential Canadian audiences nationwide. Read more here: https://lnkd.in/g6ekvZFf
Globe Media Group
Advertising Services
Toronto, Ontario 2,564 followers
Updates and ideas from the advertising arm of The Globe and Mail, Canada's foremost news media organization.
About us
Where ambition meets influence. The Globe and Mail is Canada’s foremost news media company. Each day, The Globe engages Canadians with award-winning coverage and analysis of news, politics, business and lifestyle topics. Through its advertising division, Globe Media Group provides unparalleled access to influential audiences within trusted, premium ad environments, including 20 million Canadians through the Globe Alliance digital network. Globe Media Group offers custom marketing solutions across newspaper, magazines, online, mobile, video and app, as well as custom content and special events. Follow us to receive the latest industry insights, product news, advertising opportunities, innovative projects and more.
- Website
- globelink.ca
External link for Globe Media Group
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- Toronto, Ontario
- Type
- Privately Held
- Founded
- 1844
- Specialties
- Newspaper advertising, Magazine advertising, Digital advertising, Integrated marketing, Events, Branded content, Video advertising, and Experiential marketing and events
Locations
- Primary
351 King Street East
Suite 1600
Toronto, Ontario M5A 0N1, CA
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350-969 Robson Street
Vancouver, British Columbia V6Z 2V7, CA
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Joffre Place, Suite 450
708 – 11th Avenue
SW Calgary, Alberta T2R 0E4, CA
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999 de Maisonneuve West
Suite 1620
Montréal, Quebec H3A 3L4, CA
Employees at Globe Media Group
Updates
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Are you Interested in a #contentmarketing roadmap to help you navigate the constant change inherent to today's fast-moving tech landscape? The new #trendreport from Globe Content Studio recognizes the need for adaptability, innovation and a deeper understanding of consumer behaviour, providing tactics and takeaways for those of you in #advertisingandmarketing. Best part? It's free!
Tactics & Takeaways Trend Report
globecontent.studio
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With less than two weeks away from The Cannes Lions International Festival of Creativity Lions, we asked Shannon Lewis CMDC (Canadian Media Director's Council) about the key industry issues at The Festival this year and Canada's role in addressing them. She highlighted that Cannes will tackle major topics like the rapid growth of retail media, a cookieless future, the rise of connected TV, local media importance, and data protection. Canada will be at the forefront, especially in supporting local media under pressure. An exciting year ahead for the advertising world! #CannesLions2024 #AdvertisingTrends #canadaleads
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Globe Media Group reposted this
Last week, we kicked off #PrideMonth at our annual Pride Party featuring a fabulous Drag Bingo and performances by the one and only Crystal Quartz. Events like this are more than just fun—they're a celebration of authenticity and inclusivity, reminding us of the importance of bringing our true selves to work every day. We're incredibly proud to partner with Friends of Ruby to help raise awareness and support for the vital services they offer to 2SLGBTQIA+ youth in our community. Let's continue to champion diversity, authenticity and acceptance. Happy Pride! 🌈
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The automotive industry is shifting as electric vehicles (EVs) gain traction. With Canada aiming to phase out combustion-engine vehicles by 2035, automakers are expanding their electric offerings to meet demand for lower emissions and reduced fossil fuel use. A recent Globe Insiders survey reveals diverse car ownership preferences and highlights the rising demand for EVs, driven by government incentives and lower operating costs. As the industry evolves, EVs are becoming a mainstay, marking a significant shift in the automotive landscape. #audienceinsights #autoinsights #GlobeInsiders The Globe and Mail #electricvehicles
Changing with the times: the electric vehicle revolution
https://globemediagroup.ca
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Globe Media Group reposted this
Lately, our guest, Anna Jane Joyner, founder and CEO of Good Energy, talks about growing up with a climate-denying dad, how rarely climate change shows up in entertainment, and how a simple climate reality check – a new kind of Bechdel test – can help. Listen to today's episode at tgam.ca/lately or wherever you get your podcasts. Happy Friday! 😎
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Get ready for the Cannes Lions International Festival of Creativity! Canada is still buzzing after a stellar 2023. From June 17-21 in Cannes, France, five key content streams will shape 2024’s creative conversation: ⚪ Insights and Trends - Dive into strategic challenges, consumer behaviours, and creative thinking. ⚪ Innovation Unwrapped - Discover pioneering technologies and transformations. ⚪ The Creativity Toolbox - Master the craft and techniques for creative excellence. ⚪ Talent and Cultures - Learn about the people and practices behind thriving organizations. ⚪ Creative Impact - Demonstrate the value and effectiveness of creativity. Simon Cook, CEO of LIONS, highlights the festival’s goal of providing the tools and knowledge for personal and business growth. As Canada’s official representative, The Globe and Mail will offer exclusive coverage and insights from the festival. Stay tuned for the best in creativity and innovation! #CannesLions2024 #Creativity #Innovation #Canada CMDC (Canadian Media Director's Council) Association of Canadian Advertisers (ACA)
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The Globe and Mail is proud to be Team Canada’s Official National News Media Partner for the Paris 2024 Olympic Games! Our seasoned team of journalists will be at the heart of the action, both inside and outside of the arena, bringing you real-time updates and highlights from every event in Paris. Let’s celebrate the spirit of the Olympics together! ➡ https://lnkd.in/gvbRqYP8
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Attention tourism leaders! Join the Tourism Industry Association of Ontario at the upcoming Tourism Opportunities Forum on June 3rd in Toronto to gain invaluable insights on seizing critical growth opportunities. Expert speakers will share the latest data, trends, and strategies on destination marketing & digital innovation, tackling labour shortages and workforce disruption. Don't miss this chance to get your business future-ready. Register here: https://lnkd.in/e9se5wWm
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It’s almost time. There’s only one month to go until Cannes Lions 2024. Innovation, insight and inspiration from every corner of the globe culminate in a week of world-class creativity from June 17 -21, 2024. This is your moment. Secure your pass. Make history. Already got yours? Start planning your trip using their helpful guide ➡ https://lnkd.in/eJakvwhr. We’ll see you there. #CannesLions2024 Cannes Lions International Festival of Creativity