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We Are Style Strategists.

By putting on clothes every day, you have a style and are communicating something about who you are.
What do you want that message to be?

BU Style is a small team of enthusiastic style nerds. We use our heads and hearts to align your visual messaging with your goals.

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What is a Style Strategist?

(noun) \ ˈstī(-ə)l  ˈstra-tə-jist \

A trained professional who implements a holistic approach to style. They apply objective wardrobe fundamentals. They embrace who you are and how you influence the world around you to create style succinctness.

They care less about fast fashion and "must-have lists." They care more about working with you long term. They thoughtfully collaborate with you on how to showcase your distinctive point of view, using clothing as the medium.

Antonyms: "fashionista" "personal shopper" "influencer"

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Who We Serve

We work with all of our clients, both businesses and individuals, using a cognitive-behavioral approach. Every service is executed using our building blocks of style strategy: Assess, Build, and Create.

Where We’ve Shared Our Expertise

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It is important to note that Natalie and her team are not just personal shoppers. While she does shop for you, she and her team are very strategic and methodical about the shopping, your personal style and the sartorial message you want to communicate about yourself through clothing.
— Mahima S., BU Style client since 2011

 

Featured Resources

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Questions?

Whether you’re curious about the BU Style experience, specific business or personal services, or exploring other partnership opportunities—get in touch.