Abstract
This first chapter sets the context for the rest of the book by providing an overview of the topic, research questions, argument and what will be covered in each of the chapters. I set out the logic of the book, the cases examined and the scope of the analysis. I argue that a great deal can be learnt from a fine-grained analysis of campaigning by political parties in Australia. These insights can inform our understanding of political parties in parliamentary democracies, as well as our understanding of twenty-first-century campaigning. I also argue that Australia provides an excellent laboratory to test some of the key arguments in the scholarship about political parties and campaigning.
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Kefford, G. (2021). Introduction. In: Political Parties and Campaigning in Australia. Political Campaigning and Communication. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-68234-7_1
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