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ABSTRACT
Research has established the important role of incidental exposure in facilitating political learning, participation, as well as attitude polarization. Extending this line of work to public health crisis contexts, this study examines how pro-attitudinal and counter-attitudinal incidental exposures predict individuals’ expressive behaviors on social media and messaging apps (e.g. WhatsApp and LINE), and the subsequent coping outcomes during the COVID-19 pandemic. Analysis of an online survey in Taiwan showed that incidental exposure was related to expressive behaviors on social media and LINE, which in turn predicted coping outcomes, regardless of whether the information affirmed or undermined individuals’ opinions. However, the relationships between pro-attitudinal but not counter-attitudinal incidental exposure and expressive behaviors varied by perceived network homogeneity both on social media and LINE.
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No potential conflict of interest was reported by the author.
Supplemental data
Supplemental data for this article can be accessed online at https://doi.org/10.1080/08838151.2023.2264432.
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Chih-Hui Lai
Chih-Hui Lai (PhD, Rutgers University, 2012) is an Associate Professor in the Department of Communication and Technology, National Yang Ming Chiao Tung University, Taiwan. Her research focuses on how individuals, groups and organizations use information and communication technologies (ICTs) to communicate and how relationships evolve or emerge through the process.