Doctors of Chiropractic Appointed to U.S. Olympic Medical Team

Chiropractic Takes Important Role In 2008 Beijing Olympic Games
CARMICHAEL, Calif.--(Business Wire)--
Four doctors of chiropractic will join the 62-member U.S. Olympic
healthcare team for the 2008 Olympic Games in Beijing, China, to help
optimize performance outcomes for many of the 600 U.S. athletes. Since
the 1980 Winter Olympic Games in Lake Placid, New York, chiropractors
have provided healthcare services to elite performers, and this year
chiropractors will assume an even greater role in the integrated
healthcare team, which includes medical doctors, massage therapists,
and certified athletic trainers.

   "Chiropractic fulfills a niche need, not only by treating injuries
but also by aiding in recovery and positively impacting athletic
performance," says Ted Forcum, D.C., Tigard, Ore. who is joined by
Amor Adams, D.C., Oakland, Calif.; Ernie Ferrel, D.C., Santa Barbara,
Calif.; and Michael Reed, D.C., Colorado Springs, Colo., medical
director, United States Olympic Committee. "Chiropractors promote
active care and treatment with a commitment to healthy progression and
rehabilitation. The role of chiropractors in the U.S. Olympics
showcases the profession and emphasizes its dedication to promoting
optimal individual performance."

   Chiropractors will provide care during practice sessions in the
Olympic Village, training facilities as well as during the Olympic
events.

   "Chiropractic takes a non-invasive, drug-free approach to
healthcare, a position that is now highly regarded among Olympic
athletes and their trainers who must meet strict eligibility
requirements to qualify for the Olympic Games," adds Forcum.
"Chiropractic care is particularly valuable for pain management, and
offers athletes highly effective solutions for achieving optimal
performance without the use of prescription drugs."

   This year, chiropractors face the challenge of Beijing's extremely
high levels of air pollution. "Problems related to pollution are
unique to the 2008 Olympic Games and will affect each athlete
differently, adds Forcum. " Asthma-related symptoms will be
particularly aggravated by the air pollution in China, but it has been
shown that chiropractic is effective in alleviating some of the
symptoms of asthma."

   In addition to the four chiropractors who will provide care to the
U.S. Olympic athletes, chiropractors from around the world will be
joining their respective Olympic teams in providing safe and effective
healthcare. Team chiropractors will be present from Sweden, New
Zealand, the United Kingdom, Canada, Brazil, and China, among others.

   "The growing presence of chiropractic at the Olympic Games
represents worldwide recognition of the profession and its impact on
healthcare and performance for the most talented athletes," says
Forcum. "Everyday, chiropractors are helping amateur athletes and
'weekend warriors' in local communities throughout the world."

   About the Foundation for Chiropractic Progress

   The Foundation for Chiropractic Progress is a 501c6 corporation
that represents a cross section of the chiropractic and vendor
communities with the goal of increasing the public's awareness of the
benefits of chiropractic. www.F4CP.org.

Foundation for Chiropractic Progress
Jessica Giordano, 201-641-1911x35
jgiordano@cpronline.com

Copyright Business Wire 2008