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Company Overview of Cengage Learning, Inc.
Company Overview
20 Channel Center Street
Boston, MA 02210
United States
Founded in 1994
Key Executives for Cengage Learning, Inc.
Cengage Learning, Inc. Key Developments
Cengage Learning announced the expansion of its EMEA-specific interactive learning programme for MindTap, adding to its existing 450-strong range of customisable, cloud-based online courses with two new titles. The MindTap solution involves a powerful combination of personalised content and on-the-go access which encourages interactivity, increases student engagement and improves learning outcomes. MindTap supports lecturers by enabling them to create a personalised learning experience for their students by blending course material, lectures, videos and documents with eBook content to create a fully personalised learning path accessible anytime, anywhere - on desktops, laptops, tablets or mobile phones. Students' performance, activities, and comprehension can then be tracked in real-time, allowing opportunities for early intervention and helping to facilitate a consistent approach when team teaching. The summary of student scores can be shared with students keen to see their current standing within a class, at the lecturer's discretion. As well as receiving this instant feedback, MindTap also supports lecturers and students with a calendar for documenting due dates for assignments and readings and a week by week view for managing workloads. Other key functions include a ReadSpeaker text-to-speech functionality, gradebook functionality and analytics. Designed to work alongside, or independently of, a wide range of Virtual Learning Environments (VLEs), MindTap can also be used for summative assessment. At its core is MindTap Reader, an e-Book with interactive study tools such as book marking, annotations, note sharing, highlighting and print options. Students can navigate through a customised dashboard of readings, assignments, and other course information. The new EMEA MindTap courses accompany two market leading titles in their respective fields. Management and Cost Accounting by Colin Drury, and Economics by N. Gregory Mankiw and Mark P. Taylor are widely used across higher education institutions (HEIs) on management accounting and introductory economics courses.
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