Sony, Samsung Ask U.S. Retailers to Curb Discounts on TV Sets

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Sony Corp. and Samsung Electronics Co. asked U.S. retailers to maintain minimum prices for TVs to boost profitability as global demand declines.

Sony’s policy, effective last month, covers about 120 models of TVs, camcorders, audio players and tablet computers, though excludes Vaio computers, Keizo Masuda, a spokesman for the company, said by phone today. Samsung’s program, in place since early this year, will cover some new TV models, said Nam Ki Yung, a Seoul-based spokesman for the company.