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Facebook Buys TBH App Popular With Teens for Anonymous Messaging
- Mobile app will continue to operate separately within Facebook
- TBH, launched in August, has already signed up 5 million users
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Facebook Inc. acquired popular teen mobile app TBH, which lets users anonymously answer questions about their friends. Terms of the deal weren’t disclosed.
The app, whose name stands for To Be Honest, will operate separately from Facebook, similar to how the social network handled its acquisition of photo-sharing app Instagram, Facebook said. TBH was launched on Aug. 3 and already has more than 5 million users who have sent more than a billion messages -- and for now is only available for iPhones, and only in some U.S. states.