McKinsey Quarterly: Digital Edition

Vol. 60, No. 1

Welcome to the latest issue of the McKinsey Quarterly, now available as an immersive online reading experience. Your free membership allows you to read all digital editions of the Quarterly and receive email alerts when new ones are available.

For the best viewing experience, use a tablet, laptop, or desktop computer.

This membership also includes exclusive access to downloads of our 100 most important reports in the McKinsey Insights Store. And the Quarterly’s web-based Re:think essays and Five-Fifty briefings will continue to be available to you as always.

We hope you enjoy this experience and welcome your feedback at newideas@mckinsey.com.

Previous Editions

McKinsey Quarterly Cover for Vol. 59, No. 4 - Abstract art of a face
Vol. 59, No. 4
The expansive, explosive potential of gen AI
Creating real value from gen AI is challenging, so here’s a deep dive into the kind of strategic thinking needed to make the most of this remarkable technology.
McKinsey Quarterly Cover for Vol. 59, No. 3 - The word "REWIRED" written in blocks staggered down the cover page
Vol. 59, No. 3
Rewired: Winning with digital and AI
Many companies struggle with digital and AI transformations. Here’s a playbook for getting it right, based on years of research.
Q223_China_1536x864_light
Vol. 59, No. 2
China: Reconfiguring for today’s risks and opportunities
Many companies are rethinking their China strategies. Here’s how to reconfigure and derisk your approach.
illustration of a woman attaching a puzzle piece of a globe onto a wall
Vol. 59, No. 1
On the cusp of a new era
Economic and political turbulence could presage the start of a new era that’s structurally very different.