Our blue-eyed, blonde-haired model Jessica didn't flinch at the prospect of going pink! "I explained to her that I wanted her new color to have a very natural feeling," Friedman says. "It's important, especially with unique shades of hair dye, to emulate nature—keep the ends lighter and the root darker. It gives the hair a more luxurious look."
Although, not all of us are blonde—nor will pink work on everyone! Here, Friedman's guide to picking the pastel that's right for you.
1. Know your undertones. You can ask a makeup artist or a hair stylist what color your face "pulls"—you may be neutral, yellow, pink, or blue. "Cool-toned hair, for example, will enhance the warmth in the skin," Friedman says. "You want to follow the complementary color theory."
2. If you're brunette, embrace pink, lavenders, and seafoam green. "You'll obviously have to get your hair bleached first," says Friedman. "Start with ombré for an easier, less-damaging way to interpret this trend." However, if you're not available to frequently visit your colorist, skip out on all shades of blue. "It will end up turning green, since lifting dark hair often results in a yellow color," she explains. Either way, every sensibly-minded professional will tell you the same thing: Don't bleach your own hair at home. A salon appointment is mandatory.
3. If you're a redhead, you can pretty much do it all, but bleaching will still be required. The coolest way to rock the trend, according to Friedman? "Coral feels so cool right now! It would look so good on any redhead because it's like an amplified version of your natural color."
4. If you're blonde, the world is your oyster. "But if you're fair and cooler-toned, avoid coral, peach, and yellow." The best part about being fair-haired? You can skip the color and head straight for the Manic Panic.