‘Evolution from the inside out’: Revisiting the impact of (re)productive resistance among ultra-orthodox female entrepreneurs
Abstract
How can resistance produce substantial social changes without becoming detrimental to those resisting? Drawing on qualitative study of diverse social and business Jewish-ultraorthodox female entrepreneurs (JUFE) in Israel, we demonstrate how JUFE’s resistance turned productive by advancing different issues related to women’s status and rights, leading to greater gender equality in their community. In struggling against their community’s patriarchal power, women’s resistance acts resulted in multilevel gendered social changes related to embodiment, home equality, economic well-being and women’s rights. JUFE’s resistance was intermingled with compliance, thus allowing them to engender change processes in an ultra-religious social environment while maintaining their community membership and belonging.
Our contribution is threefold: first, by uncovering resistance forms in social contexts subjected to authoritarian power regimes, we argue that religiosity serves as a resource for women not only in resisting gender power relations, but also in promoting broad, gendered social changes without becoming victimized as social outcasts. Second, we uncover the complex dynamics between diverse aspects of domination, the resistant acts invoked in response, the respective compliant practices intermingled with these acts and the perceived risks involved. Third, by demonstrating how JUFE’s resistance led to significant, evolutionary modifications in different aspects of an extant social order, while reproducing the hegemonic power relations and social circumstances it aims to modify, we highlight that resistance may become productive because it is reproductive of the social order it seeks to change, not despite it.
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Biographies
Avital Baikovich is a lecturer at the Department of Labor Studies and the Department of East Asian studies at Tel Aviv University. She received her PhD from the Department of Labor Studies at Tel Aviv University. Her research interests include power and resistance, neo-normative control, organizational identity, organizational culture, Japanese management and work organizations. Her recent publication is in Organization Science.
Varda Wasserman is Associate Professor in at the Open University of Israel in the Department of Management and Economics. She received her PhD from the Hebrew University in Jerusalem at the Department of Sociology. Her research interests include organization aesthetics, organizational control and resistance, embodiment and gender identities (femininities and masculinities) and diversity in organizations. Her recent publications are in Gender and Society, Organization Science, Organization Studies, Organization, Human Relations and others. She has also published a Routledge edited volume on The Significance of Henri Lefebvre for Organizational Studies.
Talia Pfefferman is a lecturer at Tel Aviv University. Her research focuses on multiple aspects of gender and entrepreneurship.
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Article first published online: June 1, 2021
Issue published: August 2022
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