We've teamed up with Verisure, the Official Security System of The World Snooker Tour, to offer our fans the chance to win a range of prizes including tickets to the Final of the 2024 Cazoo World Championship. To be in with a chance of winning, all they need to do is recreate this safety shot from last years tournament and share their best efforts across our social media channels. #WST #Verisure #PartnershipsInSport #SportBusiness #FanEngagement #VerisureSafetyShotChallenge
About us
World Snooker Tour are responsible for professional snooker’s commercial rights and its promotion around the world. WST’s main goal is to provide entertainment for over 500 million viewers, who tune in across 120 different countries worldwide, as well as the packed-out crowds which attend our events. Snooker is one of the most inclusive sports on the planet, with no barriers to participation. The women’s game is thriving and there are four female players currently competing on the World Snooker Tour. The WWS Tour offers an official gateway to the professional circuit. Huge strides are also being taken to see snooker return to the Paralympics, where it was one of the founding sports. The World Snooker Tour itself caters for 130 players from 20 different countries. WST sanctions events around the globe, including the Shanghai Masters, Wuhan Open and the International Championship in Tianjin. It co-promotes tournaments like the German Masters and the European Masters. WST directly promotes all UK based events, including the three biggest tournaments on the calendar – the Triple Crown. Across the Triple Crown events, the UK Championship, Masters and World Championship, the sport generates hundreds of hours of coverage to large audiences worldwide. In the UK, there are 37 broadcast days on the BBC and 350 broadcast hours. This creates massive opportunities for exposure for the brands of all our tour partners. WST is controlled by Matchroom Sport Limited, who have revolutionised other sports such as boxing and darts. Founded by Barry Hearn, with Eddie Hearn now as Chairman, Matchroom has a wealth of experience in elevating sports to new levels and making the competitors household names. Matchroom is determined to continue pushing the glass ceiling in snooker. With a new World Champion in Belgium’s Luca Brecel and an increasingly global viewership, there has never been a better time to be involved in the sport of snooker.
- Website
- https://wst.tv/
External link for WST
- Industry
- Spectator Sports
- Company size
- 11-50 employees
- Headquarters
- Bristol
- Type
- Privately Held
Locations
- Primary
Get directions
75 Whiteladies Rd
Bristol, BS8, GB
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Get directions
MATCHROOM SPORT LTD, Mascalls Lane
Great Warley
Brentwood, Essex CM14 5LJ, GB
Employees at WST
Updates
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Snooker Viewing Figures Soar In 23/24 📈 A record number of fans have tuned into the action on the World Snooker Tour this season, with figures sky rocketing globally. The TV audiences on Eurosport (Pan Europe) and the BBC have risen 19% and 26% respectively compared to last season. ITV's total audience is up 18% compared to last season. There has been a staggering 89% increase in those watching on CCTV5 in China. Further increases are expected over the course of the ongoing Cazoo World Championship. Read more 👇 https://lnkd.in/eR_c2_-3
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Last week’s Johnstone’s Paint Tour Championship saw a massive increase in viewing figures on ITV4, compared to 2023. The tournament in Manchester was contested by 12 of the world’s leading players, and was won by Mark Williams who beat Ronnie O’Sullivan 10-5 in a tremendous final which featured five century breaks. The average audience across the event was 58% up on last year’s figures, while the peak audience of 874,000 for the evening session of the final was 83% higher than the 2023 peak. A total of 3.35 million individuals were reached throughout the event. Read more 👉 https://lnkd.in/eCTkZHi2
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WST reposted this
Right on cue 👷🏻 The stage is almost set for the WST Mixed Doubles and Tour Championship competitions. It's been incredible to watch the transformation of our Exchange and Charter spaces. Don't forget, from tomorrow, you can visit the venue throughout the event and join the fun in the FREE fanzone 🔜 Selected tickets still available 🎟️ 🔗 bit.ly/3veUjXM
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WST is thrilled to announce Laithwaites Wine as the new wine partner of the tour, a collaboration which has grape expectations for the future of the sport! Laithwaites will engage with fans at the upcoming Johnstone’s Paint Tour Championship in Manchester, the Cazoo World Championship in Sheffield and through digital channels, to offer exclusive experiences, discounts and prizes. To launch the partnership, Laithwaites are offering snooker fans the incredible opportunity to be at the World Championship final. To enter and for more information click below 👇 https://lnkd.in/dzmAhbht
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WST CEO Simon Brownell and World Professional Billiards and Snooker Association (WPBSA) Chairman Jason Ferguson visited Xi’an for a special signing ceremony ahead of the new Xi’an Grand Prix which will take place in August. It will be World Snooker Tour's first ever ranking event in the historic city of Xi’an in China’s Shaanxi Province.
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Huge Riyadh Viewing Figures 📈 The inaugural Riyadh Season World Masters of Snooker attracted the second highest live average audience of the season so far in the UK on Eurosport. Only the Masters garnered a higher average viewership this season, with the showpiece Riyadh invitational achieving bigger numbers in that field than the UK Championship. Viewers were gripped by the action, as world number one Ronnie O'Sullivan was in electrifying form to claim the title. Ther Rocket defeated Luca Brecel 5-2 in the final. Read more 👉 https://lnkd.in/eH6JQJWn
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WST x Castore Polo shirts for all 12 participants at the inaugural Riyadh Season | موسم الرياض World Masters of Snooker were supplied by Castore. WST's top ten players competed alongside two wildcards at an historic event marking the beginning of a pioneering five-year partnership between the tour and a global sportswear giant. Partnership info: https://lnkd.in/ecWJYazk