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First published online April 1, 2008

What Do Cross-National Comparisons of Personality Traits Tell Us?: The Case of Conscientiousness

Abstract

Much research contrasts self-reported personality traits across cultures. We submit that this enterprise is weakened by significant methodological problems (in particular, the reference-group effect) that undermine the validity of national averages of personality scores. In this study, behavioral and demographic predictors of conscientiousness were correlated with different cross-national measures of conscientiousness based on self-reports, peer reports, and perceptions of national character. The predictors correlated strongly with perceptions of national character, but not with self-reports and peer reports. Country-level self- and peer-report measures of conscientiousness failed as markers of between-nation differences in personality.

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Article first published online: April 1, 2008
Issue published: April 2008

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© 2008 Association for Psychological Science.
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PubMed: 18399880

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University of British Columbia

Notes

Address correspondence to Steven J. Heine, 2136 West Mall, University of British Columbia, Vancouver, British Columbia V6T 1Z4, Canada, e-mail: [email protected].

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