Get started with Analytics Introduction to Analytics Set up Analytics Access your Analytics account Guides and videos Troubleshoot Demo account Glossary Collect and manage data Events and key events Import data from external systems Integrations Measure ecommerce Measure lead generation [GA4] First-party data [GA4] Measurement Protocol [GA4] Collect granular location and device data [GA4] Reporting identity Report and explore [GA4] About the Home page [GA4] Reporting surfaces comparison Reports Explorations Dimensions and metrics [GA4] BigQuery Export Analytics Intelligence The Analytics app How data is stored and displayed [GA4] Mini guides: Reporting [GA4] Mini guides: Explorations Advertising and attribution Understand advertising Understand attribution Manage and configure attribution iOS conversion measurement Audiences and remarketing [GA4] Set up audiences [GA4] Use audiences for advertising and remarketing [GA4] Audiences for common marketing objectives [GA4] Troubleshoot audiences Manage accounts, properties, and users [GA4] Google Analytics account structure [GA4] Personal user settings [GA4] Google Analytics hierarchy [GA4] Edit / delete accounts, properties, and data streams in Google Analytics account [GA4] Create an organization [GA4] Switch between accounts and properties Data retention [GA4] Data-deletion requests [GA4] Delete / restore accounts and properties Move a property [GA4] View the history of account/property changes [GA4] Error messages [GA4] Add, edit, and delete Analytics users and user groups [GA4] Access and data-restriction management [GA4] Subproperties [GA4] Roll-up properties [GA4] Compare filters, subproperties, and user roles [GA4] Property size classifications Google Analytics 360 [GA4] Google Analytics 360 (Google Analytics 4 Properties) Google Analytics 360 Beta (Universal Analytics contracts) [GA4] Subproperties [GA4] Roll-up properties How data is stored and displayed Migrate from Universal Analytics to Google Analytics 4 [GA4] Make the switch to Google Analytics 4 Google Analytics 4 has replaced Universal Analytics [GA4] Common reporting solutions in Google Analytics 4 [UA→GA4] Comparing metrics: Google Analytics 4 vs. Universal Analytics [UA→GA4] Migration guide for beginners [UA→GA4] GA4 migration walkthrough (videos) [UA→GA4] Migration reference [UA→GA4] Universal Analytics view-related features in Google Analytics 4 properties [UA→GA4] How to check whether you have Universal Analytics or Google Analytics 4 (GA4) [UA→GA4] How to tell if your GA4 property is connected to a Universal Analytics property [UA→GA4] Automatically created Google Analytics 4 properties [UA→GA4] No data in your automatically created GA4 property [UA→GA4] Migrate your goals, users, audiences, and ads links from Universal Analytics [UA→GA4] Advanced topics: Extended migration guides [UA→GA4] Archive your UA data with Google Sheets [UA→GA4] What's happening with Google Analytics? Universal Analytics properties Policies and data privacy Data privacy and security How to get support Analytics service status Supported browsers Available languages Analytics policies Analytics APIs How Google Analytics secures your web traffic Understanding PII in Google's contracts and policies [GA4] Data collection Regional data collection Privacy Disclosures Policy Google Measurement Controller-Controller Data Protection Terms U.S. State Privacy Laws Controller Addendum to Google Measurement Controller-Controller Data Protection Terms Shared Data Under Measurement Controller-Controller Data Protection Terms Policy Requirements for Phone Analytics Prepare for Apple's App Store data-disclosure requirements Prepare for Google Play’s data disclosure requirements Prepare your app for Android changes Updates to iOS 14+ campaign measurement