Playing to wiin : Nintendo and the video game industry's greatest comeback
"Nintendo's award-winning home console -- the Wii -- changed the face of global gaming. While many expected Sony and Microsoft to dominate the market, Nontendo shocked them all. ... How did a struggling Japanese family company, with its origins in nineteenth century playing cards, come to dominate one of the world's most fiercely competitive industries? ... [This book] ... details the key succession issue for Nintendo, the development of the DS and Wii mega-hit consoles and the creation of remarkable new gaming software. All these factors combined to expand the gaming population and drive Nintendo to the top of its industry."--Jacket
History
xv, 245 pages : illustrations ; 24 cm
9780470825129, 047082512X
707935885
Leave luck to heaven
The kid
Character issues
The console wars
The Sony shock
Manifest DS-tiny
The third way
Revolution in the streets
Wiining the day
Wealth and legacy
Bouts of Ennu-Wii
3D and the next small thing