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Password management app Dashlane has enlisted a group of researchers to assess and rank the password policy and security of 37 consumer and 11 enterprise websites. The study examined five password security criteria to result in a point-based ranking system, with points awarded for the following categories: requiring 8+ characters, needing alphanumeric passwords, including a password strength assessment indicator, passing brute force attack simulations, and supporting 2-factor authentication.

Based on these data points, the Apple ID sign-in page scored a 4/5 and earned a "Good" ranking. Apple passed on all criteria except for the brute force attack test, where researchers said they were never presented with a security warning ("such as a CAPTCHA code or the account automatically locking") after entering incorrect credentials 10 times in a row. Dashlane mentioned that the study was completed during the week of July 5 - July 14, 2017.

apple-passwords-id-login.jpg
"We created the Password Power Rankings to make everyone aware that many sites they regularly use do not have policies in place to enforce secure password measures. It's our job as users to be especially vigilant about our cybersecurity, and that starts with having strong and unique passwords for every account," said Dashlane CEO Emmanuel Schalit. "However, companies are responsible for their users, and should guide them toward better password practices."
Above Apple with perfect scores were GoDaddy, Stripe, and QuickBooks, but at the very low end with a score of 0/5 were Netflix, Pandora, Spotify, Uber, and Amazon Web Services. Dashlane said that in total 46 percent of consumer sites have "dangerously lax" password policies, while 36 percent of enterprise websites face the same issue.

The researchers said that some of the more troubling findings related to being able to create a password using nothing but the lowercase letter "a" on Amazon, Dropbox, Google, Instagram, LinkedIn, Netflix, Spotify, Uber, and Venmo. The Apple ID sign-in page was one of six sites that did not have a policy to prevent brute force attacks, also including Dropbox, Google, Twitter, Venmo, and Walmart.

Visit Dashlane's website here for more information on the 2017 Password Power Rankings, including a few infographics. Dashlane has performed similar studies of password security policies in years past.

Article Link: Apple ID Website Receives 4/5 'Good' Score in Dashlane's 2017 Password Power Rankings
 

826317

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Jun 28, 2013
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In fairness Apple are very good at not allowing unauthorised people into your account as I've learned myself. Some person whom I don't know tried to enter my password several times without success, blocking the account. I didn't have security remedies setup so I lost my account.... Oh well, now I use 2 factor authentication for all my major accounts. Happy days.
 
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DCYorke

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Apr 7, 2010
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Captcha is hardly needed when 2FA is enabled and it's just a pain for everyone, they shouldn't've lost points for that one. However, requiring a number should not be seen as increased security, especially when apple doesn't allow "correct horse battery staple" type passwords. It'd be much better to allow long passwords with spaces than to require numbers to be added.
 

dampfnudel

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Aug 14, 2010
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In fairness Apple are very good at not allowing unauthorised people into your account as I've learned myself. Some person whom I don't know tried to enter my password several times without success, blocking the account. I didn't have security remedies setup so I lost my account.... Oh well, now I use 2 factor authentication for all my major accounts. Happy days.

Anyone not using 2 factor authentication is basically inviting people to take their personal information.
 

justperry

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Captcha should be renamed to Crapcha, worthless piece of crap, I had serious issues registering on a few websites due to this Crapcha, nowadays it tends to give you a picture with grids, next you have to pick some which have certain 'things' in it like cars or shops, they are Crap too, sometimes it takes a minute to complete.


Anyone not using 2 factor authentication is basically inviting people to take their personal information.


Erm, No, it (also) depends on the websites they visit, you could avoid them but I am pretty sure some people need to be on those sites, for instance job related.
 

joueboy

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Jul 3, 2008
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Not a bad rating at all considering some celebrities got their iCloud accounts nt compromised. Kudos to Apple for doing a great job!
 

hotgril

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Anyone not using 2 factor authentication is basically inviting people to take their personal information.
That's an exaggeration. One strong password is all you need, assuming you aren't careless with it and only use it in one place. But that's an assumption no website can make because obviously, people reuse passwords, and they aren't to blame for that.

Problem with 2FA is that it adds complexity and annoyance. I wish sites would just take my public SSH key so I don't have to specially manage passwords or worry about my passwords being stolen.
 
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JosephAW

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May 14, 2012
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I still remember when OS X in it early days ignored any information typed past an 8 character limit enabling brute force access and there was a big stink from tech users. Leopard finally fixed that and we have since moved on to better ways to bypass passwords.
 

ChrisA

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Ten attempts is not "brute force". Brute force attacks typically require hundreds of thousands or millions of attempts. And there are ways of preventing them that don't annoy users. The simplest one is to simply not prpcesspasswords really fast. Make shure it takes at least 5 or 10 second before saying "wrong, try again". When limited to only one try every 5 seconds brute force could take years.
 

OneMike

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Oct 19, 2005
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Captcha is hardly needed when 2FA is enabled and it's just a pain for everyone, they shouldn't've lost points for that one. However, requiring a number should not be seen as increased security, especially when apple doesn't allow "correct horse battery staple" type passwords. It'd be much better to allow long passwords with spaces than to require numbers to be added.

2FA is not required though nor should it be imo so this is bad imo.
 

hotgril

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Ten attempts is not "brute force". Brute force attacks typically require hundreds of thousands or millions of attempts. And there are ways of preventing them that don't annoy users. The simplest one is to simply not prpcesspasswords really fast. Make shure it takes at least 5 or 10 second before saying "wrong, try again". When limited to only one try every 5 seconds brute force could take years.
Or only start delaying after, say, 10 failed attempts. I don't get why sites go hostile on legit users after such few attempts, as if nobody ever has trouble remembering a password when they're required to add capital letters (totally stupid btw) and numbers. I kept locking myself out of my GoDaddy account because it treated 5 attempts like a brute force attack and locked my account. Also, a malicious kindergartener could keep my account shut down forever like that. Straight up switched hosts just because of that crap.
 
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SteveW928

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One strong password is all you need, assuming you aren't careless with it and only use it in one place.
...
Problem with 2FA is that it adds complexity and annoyance.

For sure, except for something really crucial. If you use strong, unique passwords, then the most they'll ever get is that one account. But, the even bigger issue with many of these companies is that they have 'unlock' methods like 'security questions'. I'm guessing most people don't put strong, random passwords into those... and likely do reuse them if they answer honestly. So, if you ever filled them on, say with a Yahoo account, then all the hacker has to do is know about your account and make a phone-call.

re: 2FA - yea, and wouldn't it make it hard for any shared accounts, for example, Dropbox. If you're sharing access with partners or family, are there mechanisms in place to make multiple devices be the 2nd factor?

Ten attempts is not "brute force".
...
The simplest one is to simply not prpcesspasswords really fast.

LOL, no doubt! They'd have to get awfully lucky. :)

Yea, I've never really understood why brute-force should have ever been a problem in the first place. That seems like such a simplistic solution, I'm always amazed that isn't default behavior for anything that collects a password.

... as if nobody ever has trouble remembering a password when they're required to add capital letters (totally stupid btw) and numbers.
...
I kept locking myself out of my GoDaddy account ...

Please tell me you're using a password manager! :) No one should be trying to remember more than one password, and hardly ever have to even type them.

Heh, I think having a GoDaddy account in the first place was part of the problem. ;) Run, run away from cheap hosting like that! (Which it appears you did.)
 
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