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Apple today has honored Dr. Martin Luther King, Jr. with a full-page tribute on its website. A photo of Dr. King is accompanied by a quote of his: "Commit yourself to the noble struggle for equal rights. You will make a greater person of yourself, a greater nation of your country, and a finer world to live in."

apple-martin-luther-king-2017.jpg

Apple CEO Tim Cook also tweeted a photo of Dr. King and said "we honor [him] by working to help achieve justice and equality."
We honor #MLK by working to help achieve justice and equality. "We may have all come on different ships, but we're in the same boat now." pic.twitter.com/dVQfg3CTSd - Tim Cook (@tim_cook) January 16, 2017
Today is Martin Luther King Jr. Day in the United States to commemorate Dr. King around his birthday. The iconic Civil Rights Movement leader would have turned 88 years old on Sunday.

Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Article Link: Apple and Tim Cook Honor Dr. Martin Luther King, Jr.
 

Nikhil72

macrumors 65816
Oct 21, 2005
1,433
1,153
I wish Apple had no political agenda and social justice goals to pursue.

All corporations should have political agendas and social justice goals. Without them, they're robotic cash machines and nothing more. The best companies have actual humans with beliefs, and they have every right to voice them. If you don't agree with them, there are less politically vocal companies you could support, but they're still participating in social justice and politics. Perhaps less vocally, but they all do it, and it helps to make this country a better place and push individuals fighting the social justice fight by lending a bigger support in the corner
 

69Mustang

macrumors 604
Jan 7, 2014
7,895
15,044
In between a rock and a hard place
Apart from self advertising and getting people to view Apples products, I'm struggling to see the connection here between a giant American consumer electronics giant Mr King Jr's death?
Normally, I count myself among the most cynical of individuals. In this case, I really can't find a reason to doubt Cook's sincerity. Love him or hate him, Cook's pretty transparent about his social justice stance. Honoring Dr. King fits that profile.
 

d0minick

macrumors 6502
Mar 8, 2011
305
504
Meh. and nothing changes.

A picture on a website with a silly quote.

All that money overseas could have been spent backing a candidate whom wanted more equal rights. Its all smoke and mirrors.

Lets stick to the computers and stuff Tim.
 

BruceEBonus

macrumors 65816
Sep 23, 2007
1,355
1,362
Derbyshire, England
A very touching, sincere and moving tribute to a great man who stood for freedom and justi .... wait a minute ...

TIm! Where are the new products lines again? No. Not the Bluetooth headphones and the electronic pen thingy. You know. The proper market leading stuff ... dammit.
Ive been distracted yet again.

That was a lovely tribute, mind .. great adverts for those Airpods thingies. Jet White? Cool! Gonna get a dozen pairs this afternoon in case they run out.

Oh no! What have I done? I've been misdirected once.more. ... Hey hang on. Wheres the new Mac Pro and I Mac Pro then and ...... er.. oooh.
Look at the pretty colours. Nice shiny iPad Pro. Shiny. Me buy five!. Six!

Hey! Hang on. This isn't what I wanted to buy ...



"Cut it here!"-Ed.
 

slimothy

Suspended
May 31, 2011
326
795
USA
Agreed, political agendas should be kept separate from big corporations. Apple is here to sell products, don't get it twisted. A little picture on a website isn't going to change anything, and everyone knows that. Keep making computers and iPhones. That's what people care about Apple for.
 

CE3

macrumors 68000
Nov 26, 2014
1,808
3,146
I wish Apple had no political agenda and social justice goals to pursue.

Whether or not it's a genuine goal is open for debate, but all multi-billion dollar corporations have political agendas that serve their interests, and no amount of wishing is going to change this. However, I'm not sure why anyone would have an issue with pursuing the goal of equal rights, or remembering and honoring Martin Luther King Jr. on this day. *shakes head*
 

JeffyTheQuik

macrumors 68020
Aug 27, 2014
2,468
2,407
Charleston, SC and Everett, WA
Great man in his words, and his flaws* (whatever they were) make him more human.

*a man tracked by the FBI for political reasons collected a dossier that his detractors use to bring him down. Those without sin**, please cast the first stone.

**“Don't judge me because I sin differently from you.”
Dieter F. Uchtdorf
[doublepost=1484578373][/doublepost]
MLK= true courage.
He wouldn't have had the headphone jack either...

;)
 

Williesleg

Cancelled
Oct 28, 2014
479
785
So wonderful to see the Apple MLK tribute website on my 3+ year old Mac Mini, my 4 year old iPad and my MacBook air from 2010! Wish they had some new product to buy. I'd even go for a MacBook Pro MLK edition with extra ports and an SD slot.

Really need to fire that Cook. It's almost too late.
 
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