Sell on Amazon

Save the date: Amazon Accelerate 2024 is coming to Seattle on September 17-19. #AmazonAccelerate is our annual conference for active selling partners or anyone interested in selling in Amazon’s store. Be the first to learn about our latest tools and innovations, speak one-on-one with Amazon experts, and connect with other selling partners. See what Amazon Accelerate is all about: http://spr.ly/6043kslxU

Every year, we look forward to celebrating #NationalSmallBusinessWeek with the U.S. Small Business Administration and highlighting the incredible entrepreneurs, small businesses, and innovative startups that define our local communities. Today, we’re excited to kick things off with the amazing family and team behind Smelly Kids Company who are known for their natural handmade products inspired by kids, for kids. Read more about Smelly Kids Co. at http://spr.ly/6040j8EZK #SupportSmallWithAmazon

Are you tapping into Amazon’s fulfillment network to deliver orders across all of your sales channels? Learn how strategies like this can help streamline your order fulfillment operations, and meet customer expectations in Amazon’s webinar featuring guest Forrester VP & Principal Analyst Brendan Witcher. He joins Amazon’s Wainwright Yu to review insights from a survey of ecommerce executives on the future of fulfillment. Watch now: http://spr.ly/6043jBeLt

Better Sour co-founders Semira Nikou and Isabella “Bella” Hughes’ dream of owning their own business had been 20 years in the making. The lifelong friends, a lawyer and art curator by trade, launched their candy brand, Better Sour, in 2023. With Better Sour, the business partners are celebrating what they call “the journey of sour” with low-sugar, plant-based gummies infused with tart fruit flavors popular in the Middle East and in the Asia Pacific. Bella was kind enough to carve a few minutes out of her busy trade show schedule to share her small business journey with us. Q: Where did you and Semira meet? A: “Semira and I are Iranian Americans from Hawaii who now live in Texas. We met in Honolulu as toddlers at a Nowruz event – which is the Iranian New Year. We are besties, and through the years, we’ve bonded through our shared love of food, travel, and discovery.” Q: Why start your own candy company? A: “We’ve wanted to go into business together since high school. Semira and I share an obsession with sour flavor, which is popular in Iranian cuisine and local food culture in Hawaii. We focused on gummies as the form for celebrating sour fruit flavors because we spotted a glaring gap in the candy aisle -- we discovered that the flavors were not only western centric, but sour tended to be represented in an artificial way.” Q: What sets your candy flavors apart from other brands? A: “Better Sour features global flavors that we grew up enjoying such as pomegranate, apricot, and guava. Our approach to our gummy brand was to celebrate the balanced tartness of fruits by using low sugar and plant-derived ingredients. We know there’s a big appetite for these flavors because we see them at restaurants and on cocktail menus across the United States.” Q: Why sell with Amazon? A: “We’re avid Amazon users ourselves. We know Amazon is an important destination for product discovery and acquiring quality goods from small brands like us who are still growing their national footprint.” Q: Knowing what you know now, what advice would you give yourself as a brand-new entrepreneur? A: “Ha! Don’t let the quest for perfection slow you down. Sometimes it can be tempting to delay initiatives or going to market with a new product until everything is ‘just right.’ As we’ve learned, we’re constantly learning and evolving as a business, and therefore constantly tweaking our product offerings and strategies. We have to just accept that reality and keep moving forward.”

Happy #WorldIPDay! We are excited to share Leslie Pierson, President of Hot Taco Inc's story about how she uses the full suite of Amazon’s brand protection programs to protect her IP on and off #Amazon. For more info on brand protection for your business, visit: http://spr.ly/6049b0mA3

Happy World IP Day! Selling with Amazon helps you secure your IP while growing your brand . From automated brand protections to powerful tools for brands, we offer 360 degrees of IP protection. Learn more: https://lnkd.in/eCD_dpxg   #amazonseller #smallbusiness #WorldIPDay

We’re proud to cosponsor National #SmallBusinessWeek with U.S. Small Business Administration and SCORE Mentors. Join us on April 30th and May 1st for the Virtual Summit! This event includes 2 days of learning and online interactions in a virtual environment, including webinars, mentoring sessions, sponsor booths, and free resources. Please register using the link provided to learn more about this FREE event. https://lnkd.in/gyiSWFDz #SmallBiz

Amazon’s Black Business Accelerator just wrapped the second Connect + Cultivate of 2024 hosted in association with Arlan Hamilton's Your First Million Live conference in Los Angeles, California. Our Connect + Cultivate networking sphere brought together #AmazonBBA selling partners, CPG business owners, investors, amplifiers and more, for a #networking opportunity to create a community that supports our selling partner’s growth. For more info on #AmazonBBA visit sell.amazon.com/bba.

Amazon sellers, are you looking to brush up on any of the following?   ✅ The benefits of FBA ✅ Send To Amazon workflow (in an interactive demonstration that will address common pain points in real time) ✅ Sharpen your prices to attract more business customers. ✅ How to get the most out of your campaigns when you utilize keywords more effectively   Then register for our upcoming webinars where you’ll learn all of this and more. Link: https://lnkd.in/gbTwT3v4   #amazonsellers  #webinarwednesdays

Looking to increase your #ROAS and want to use Amazon Attribution for remarketing campaigns? Watch this short video that includes 6 quick steps to creating a re-targeting campaign and earning a Brand Referral Bonus. https://lnkd.in/e4ANxGbJ   #amazonseller #smallbusiness #returnonadvertisingspend