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The Wayback Machine - https://web.archive.org/web/20071101050914/http://www.forbes.com:80/business/2007/10/29/dead-celebrity-earning-biz-media-deadcelebs07_cz_lg_1029celeb_land.html
  
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Special Report
Top-Earning Dead Celebrities
Edited by Lea Goldman and David M. Ewalt 10.29.07, 3:00 PM ET

The 13 legends in our seventh annual list of the Top-Earning Dead Celebrities grossed a combined $232 million in the past 12 months. Many are instantly recognizable one-name wonders (Elvis, Marilyn, Warhol) who still command attention worldwide, making them marketers' ideal pitchmen.

Indeed, all the members of this year's club are the lynchpins of enormously profitable--and growing--merchandising empires. Albert Einstein's name is used to peddle Baby Einstein DVDs. Theodor "Dr. Seuss" Geisel's books are a staple of every kiddie library on the planet. Hundreds of performances of You're a Good Man, Charlie Brown pad the portfolio of Peanuts creator Charles Schulz each year--as well as comic strips that are still syndicated daily in thousands of newspapers worldwide. More...


PREVIOUS: 2001 2002 2003 2004 2005 2006 2007

Reporting by Jake Paine. Illustrations by Krister Flodin

The Lucky 13

  1. Elvis Presley

  2. John Lennon

  3. Charles Schulz

  4. George Harrison

  5. Albert Einstein

  6. Andy Warhol

  7. Dr. Seuss (Theodor Geisel)

  8. Tupac Shakur

  9. Marilyn Monroe

  10. Steve McQueen

  11. James Brown

  12. Bob Marley

  13. James Dean

Featured

The McQueen Resurrection
Elisabeth Eaves
The Cooler King is still the King of Cool.

Halloween Masks
Forbes.com Staff
From Mahmoud Ahmadinejad to Britney Spears, our picks for 2007's scariest people.

Centers of Attention
Emily Douglas
The real symbol of superstar status: multiple museums in your honor.

In Pictures

Top-Earning Dead Celebrities
Lea Goldman and Jake Paine
They're dead and buried--and still rolling in cash.

Recently Departed
Peter Hoy
Famous folks who met their demise in the last 12 months.


Video

Lost And Loaded
The celebrities that are making millions from beyond the grave.

Hail To
The King
How Elvis Presley Enterprises is still raking in profits – 30 years after Elvis' death.

Poll

Tomorrow's Legends
Which celebrity is most likely to still be famous in 100 years?

See Also



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