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The Talent Magnet: Employer Branding & Recruitment Marketing Strategies to Attract Millennial Talent Paperback – July 6, 2016

by Richard Evans (Author)
3.8 3.8 out of 5 stars 30 ratings
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Employer Branding & Recruitment Marketing Strategies to Attract Millennial Talent. It’s predicted that, by the year 2025, more than 75% of the global workforce will be made up of Millennial talent. Some call them Gen Y; others label them Millennials. Whatever you wish to call this generation, it’s true to say that those born between the early 1980s and the late 1990s think differently, act differently, and ultimately react differently to any other age group. They have different ambitions and views on work to those that came before them. The consumer’s buying dynamic has changed: often a customer interested in buying a product has done 60–70% of their research before a salesperson gets involved. This is exactly what is happening in the job market with candidates and employers – so when it comes to recruiting the best talent, you need to get this right. Employer branding and intelligent recruitment marketing is vital to attract and engage the Millennial generation of talent. This book will help you become a winning employer of choice. Be remarkable. Become a "Talent Magnet".
Previous page
  1. Print length
    172 pages
  2. Language
    English
  3. Publication date
    July 6, 2016
  4. Dimensions
    5.51 x 0.37 x 8.5 inches
  5. ISBN-10
    1535120592
  6. ISBN-13
    978-1535120593
  7. See all details
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Product details

  • Publisher ‏ : ‎ CreateSpace Independent Publishing Platform (July 6, 2016)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 172 pages
  • ISBN-10 ‏ : ‎ 1535120592
  • ISBN-13 ‏ : ‎ 978-1535120593
  • Item Weight ‏ : ‎ 7.4 ounces
  • Dimensions ‏ : ‎ 5.51 x 0.37 x 8.5 inches
  • Customer Reviews:
    3.8 3.8 out of 5 stars 30 ratings

Customer reviews

3.8 out of 5 stars
3.8 out of 5
30 global ratings

Top review from the United States

Helen P
5.0 out of 5 stars Who you are as a candidate from the perspective of the modern Human Resources.
Reviewed in the United States on August 5, 2019
Verified Purchase
A thought-provoking book for those who deal with hr and want to attract the best talents for their business.
It was also kind of interesting to read about my own values as a millennial from the point of view of Human Resources. Even if you’re not hiring, but only looking for a job - read it!
Helpful
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Top reviews from other countries

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Gabriel
3.0 out of 5 stars De 10
Reviewed in Spain on February 17, 2021
Verified Purchase
Libro genial, puedes aprender muchísimas cosas de él y da una visión muy buena
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Amazon Customer
5.0 out of 5 stars Received eBook
Reviewed in India on August 26, 2019
Verified Purchase
Received the eBook. Suggestion: Tracking the order status of eBooks is required (e.g. SMS: "Your eBook is available now, happy reading!") for buyers like me.
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Trebouvil Fabienne
5.0 out of 5 stars Un maître achat
Reviewed in France on November 1, 2016
Verified Purchase
Ce petit livre est une véritable mine d'informations pratiques et réalistes. Facile à lire, cela devient un livre de référence car les chapitres sont clairement structurés. Plein de bons conseils, et de pistes à suivre, pas à pas. Un must pour tout professionnel du recrutement qui souhaite évoluer dans le domaine des social media.
One person found this helpful
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SHAH
3.0 out of 5 stars Three Stars
Reviewed in India on July 16, 2017
Verified Purchase
Nice book
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Wmcd
3.0 out of 5 stars Fairly basis.
Reviewed in the United Kingdom on January 21, 2017
Verified Purchase
Fairly basic stuff that most recruiters are taught during their early day of training. Good for that, not for anyone who has been trained properly.
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